I'm a member of the Telephone Preference Service(TPS) and the postal equivilent here in the UK, both are very popular services.
I'm sick and tired of sitting down to my evening meal, just in time to be cold called by a call centre employee who cannot speak English, trying to sell me something that i would never buy over the telephone anyway.
My junk mail thanks to the Postal Preference Service(PPS) and the avoidance of store cards, is down to only a few tree's a month now... at one point i had a waste paper basket positioned right beneath my letterbox.
Tv channel surfing during ads is a national sport these days ask anyone who doesn't work in advertising.
It will be interesting to see how the revenues currently being spent on ingame advertising fan out to actual sales. I bet it will be very dissapointing for those invested.
Peolpe worldwide are becomming decensitized towards advertising of all kinds, they may be in their minority at the moment (which is debatable imo).
Advertisers fall into a similar box as politicians, nobody really pays any attention to them because they cannot trust a word they say. (all is remebered come polling day though)
Occasionally a new Advert appears in the world which, is either very clever or very funny, it all too soon becomes repetative though. Invariably the funny ads are allways outnumbered by ads that insult your inteligence or just outrite try to brain wash you with sheer mind numbing repetitivness. (cilit bang anyone)
Consumers in general are becomming more astute in their purchasing, more demanding from the products they do buy and through their own research more informed.
As people continue to tighten their belts due to the ecconomic climate and companies are forced to abandon philosophies such as designed obsolesence due to environmental concearns, companies may be tempted to throw even more money at advertising to counter their downturn, when they should be looking at ways to improve the quality and lifespan of there existing range imho.
Where and when can i sign up for the gaming preference service.