I'd say "fascinating", but someone might hit me. In truth though, it is. I do share the serious ethical concerns this engenders.
The Swiss appear to be ahead (no pun intended) in the field. I decided to search after reading the article you linked, and found this
piece about FinalSpark:
"FinalSpark's Neuroplatform allows researchers worldwide to conduct remote experiments with their cerebral organoids. Over the past three years, this platform has been used with more than 1000 organoids, collecting 18 terabytes of data." - Cédric Depond
While it doesn't compete with AI, which has ethical concerns as well, the use of human organoids in large numbers raises the question of whether consciousness can occur, and what should be the limitations to prevent such an occurrence. It would be a rather terrible form of slavery, I believe.